Vintage Siphon Coffee Ads
I had a fun time researching this week’s The Kitchn coffee column, all about siphon coffee.
My favorite part is how popular siphon coffee brewers were during the late 1800s and early 1900s, and how many vintage ads for them you can still find.
All of these ads are for Silex, a brand that become popular in the United States.
Editor’s note: As a reader so aptly pointed out, the lead image is clearly an advertisement from another era, when racism was overtly depicted. In this case, a black man serving two white people. In the second and third ads, you see women; a nod to the sexist nature of much advertising of the era as well. Women were in the kitchen, they were the hostesses, and they were the ones responsible for making the coffee.
Racism and sexism are still issues that we very much deal with today, and while they may not be as overt in today’s advertising, they are ever present. Hopefully presenting these advertisements provides some food for thought, not just over the state of advertising several decades ago, but also on how our society functions today.